ipsum dolor COPY & CONCEPTS
Outdoor & Out-of-HomeHere are two outdoor campaigns I've done.
This set of outdoor boards was designed to dramatize what will happen if animal rights activists don't take action: endangered species will soon be extinct. The alternative? Visit the Wildaid.org web site and donate (or get involved in other WildAid programs.
This board was placed on the Oakland side of the Bay Bridge, dramatizing the no-hassle, easy access and coast-to-coast service at Oakland; a stark contrast to nettlesome SFO International. This ran in conjunction with a similar print campaign in the San Francisco Chronicle and Oakland Tribune newspapers.
